1970 Mercury Cougar

MERCURY COUGAR XR-7 FOR 70.. .WHERE WILD MEETS ELEGANT

The mood is upbeat. The spirit car is untamed. The is Cougar. For 1970 the look is new. Longer in line, sleeker in silhouette, everywhere sportier in flair. Spacious hardtops and convertibles with the hand-tooled look of Europe9s most exotic Grand Touring cars. A full-fledged, full-grown sports machine with impeccable road manners and a serenely smooth ride. With precision-honed V-8’s ranging from the advanced 351-2 V (standard) to the brilliantly conceived CJ 428-4 V with Ram Air Induction (optional). With classic fittings marking Cougar the foremost car in its class. Headlamps that gleam by night, hide by day. . . rear turn signals that flicker in sequence . . . rich cockpit carpeting . .. new hi-back bucket seats. . . a lengthy list of desirable options. Wild and elegant Cougar for 1970. To connoisseurs of American sporty cars the ultimate of its type!

COUGAR XR-7…ITS INTERIOR THE PURIST’S DELIGHT

Cougar9s proud pedigree is evident at a glance in the lavishly fitted cockpit of the XR-7 hardtop or convertible. You see it in tawny tones of warmly burled walnut vinyl appliqués on instrument panel and sporty steering wheel. In hi-back bucket seats tailored in vinyl with accents of richly grained leather. In the authoritative layout of rocker switches and instruments, replete even to tachometer, trip odometer and clock with elapsed time indicator. All standard in XR-7, as are the left hand remote-control racing mirror. . . distinctive XR-7 wheel covers . . . rear seat armrests… seat-back map pockets… map and courtesy lights… the visual check panel with lamps that signal low fuel or door ajar. . . deep-loop carpeting wall-to-wall.

COUGAR ELIMINATOR…SPOILERS HOLD IT DOWN…NOTHING HOLDS IT BACK.

Eliminator is a hardcore high performer and offers hardware to match. Front and rear spoilers are a clue, and so are the racing mirrors, the blackout grille, the tough hood with its black scoop and stripe, the black wheels with hub caps and trim rings, the full-length Eliminator stripe. For proof positive there9s a four barrel 351 cubic inch V-8 under the hood (300 hp), a 3.25:1 rear axle, F70 x 14 belted traction tires, full competition suspension system with heavy-duty shocks and springs, and rear stabilizer bar. The cockpit is completely in character: hi-back bucket seats,- a full spread of instruments and switches (including 6000 rpm tachometer, oil pressure gauge, rally clock with sweep second hand and E.T. indicator) set in a field of black/ two-spoke steering wheel with pad-blow horn; and a visual check panel housing door-ajar and low-fuel signals. You can custom-breed your Cougar Eliminator with any number of high-performance options, from Styled Steel Wheels to Drag Pak, from a 4-speed gear box with Hurst Shifter® to the Detroit No-Spin Locker rear axle. V-8 engines? From Boss 302 to the CJ 428-4V with Ram Air induction. Ask your Mercury dealer for a complimentary copy of his special high-performance catalog.